Cherie Wilkins

Ms. Wilkins is a Partner of the Performance Design Lab, where she specializes in the design of Measurement and Management Systems and the application of the Performance Logic methodology to strategy formulation and performance improvement. She has extensive consulting experience in implementing measurement and management systems in the financial services, retail, chemical, petroleum and manufacturing industries.

Prior to joining PDL, Cherie was involved in Technology Development and process improvement consulting with the Rummler-Brache Group. Before joining RBG, she consulted in the area of communications, specializing in internal communications for organizations undergoing large scale change efforts. Prior to that, Cherie worked eight years in the television industry, five of those with the McNeil/Lehrer Newshour.

She can be reached at